BRAND’S Essence of Chicken Survey's Report
In a busy day, You can’t avoid from a lot of people, that make you feeling so tired. BRAND’S Essence of Chicken can help you to provide with the daily nutrients required for you health maintenance and mental alertness. (source 1)
The BRAND’S established in 1835. For over 170 years, BRAND’S Essence of Chicken has been widely trusted all over the world for generations. The findings show that consuming BRAND’S Essence of Chicken improves mental concentration and memory supported by scientists.(source 2) And it’s an extract of fine quality chicken and is specially formulated for easy absorption and digestion by the human body. It is hygienically processed under high temperature to give it its unique flavor. (source 3) From the survey result, all questions were closed questions. The total respondents were 26 people (18 Female 8 Male). Most respondents were 20-24 years old (77%), followed by 17-20 years old (10%),and most of them had income which was between 4,000-8,000 baht(46%), followed by between 8,001-12,000 baht(23%).
From the survey, we found that most respondents buy brand's essence of chicken less than once a month (62%), followed by twice a week (15%).The highest percentage was 85% believed that it made them healthier, and the highest percentage was 89% believed that it made them smart. The satisfaction of packaging, most of respondents (77%) satisfied with packaging and the most popular flavor was essence of chicken drink pure (62%), followed by essence of chicken drink we like (31%) and they usually buy brand's essence of chicken products at 7-11(92%). They said the important factors that they decided to buy brand's essence of chicken products was quality (50%), followed by benefit(38%).
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